With efficiency only to peak performance in Sales by applying principles of Martial Arts
Over 6 steps to higher order entry
© Harald Fesenbeckh, D-85635 Hoehenkirchen, 2020
In sales today, it is no longer about productivity and no longer about effectiveness but about
efficiency, to outperfom competition.
My customers know, that there is no profit without revenue and no rvenue without contracts.
They need efficient fighters at the sales front with a higher contract closing rate that will
ultimately lead to a better CoGS and / or SG&A ratio.
I show you and your team in a practice-oriented and worldwide unique initial presentation
how that can be achieved.
On request I will be happy to help you get it implemented.
If you would like to be part of this exclusive circle, please go to my
homepage and take a look at my offer. Thanks in advance for that.
Why can I talk about this
Professional Background:
•
38 years in IT-Industry (all branchens, new customers,
SMG-Accounts, Large-/Key-Accounts, local - global)
•
32 years as manager & sales leader
•
20 years IBM, 3 years business partners, 7 years Fujitsu,
3 years CA Technologies, 5 years B2X
•
Global Head of Strategic Account Management –
Global Client Executive – Director Global Accounts –
Sales Management – Sales Rep – Head of Escalation
Management – Business Development – PMI Project Executive
•
Sales: Hardware / Software / Services
Martial Arts Background:
•
20 years Karate / 10 years Kyusho
•
Black Belt (Dan) in both disciplines
•
Self-defense and pressure points teacher
•
Memberships: DKV, BKB, DKI, KI, Okuden,
Bundesverband Selbstverteidigung e.V
Enthusiasm
Performance
Basics
Customer
loyalty
Task
fufilment
© Harald Fesenbeckh, D-85635 Hoehenkirchen, 2020
Background knowledge to better understand real Martial Arts
Combat Sport
is a collective term for the different martial arts styles. Boxing, karate, judo, wrestling are among the most
famous martial arts styyle in Europe. Every style has is different motivations and background, but has its own
justification.
Karate
is a sporting discipline nowadays with clear rules characterized by punch, push and kick techniques as the core
of the training. However its history can be found in Okinawa of the 19th century. But deadly techniques as well
as techniques that are obviously harmful to human health have been removed over the years to protect training
partners and to avoid bigger problems in competitions.
Kyusho
Kyusho was part of karate and was developed in Okinawa with the only goal to survive - in the time of the
samurai. In modern kyusho, as I practise it, the main target is to work on the pressure points or the human
weak points of the opponent so that the opponent will be unable to fight and gives up.
Back to the roots:
Martial arts only become martial arts in conjunction with Kyusho, but this requires
more relaxed, focused and efficient training.
How in Sales:
With the correct application of the martial arts principles, the sales team is able to
convert the elementary most important mistakes that are made again and again into
real strengths in order to differentiate themselves from competition in a positive sense.
© Harald Fesenbeckh, D-85635 Hoehenkirchen, 2020
Goal, structure, occasion and duration
The point is not that sales people learn to KO their customers, a knockout in martial arts
means in sales: The customer has no more objections to the offer and signs it.
Goal of the presentation:
Understand 6 principles of Martial Arts and how to apply them in sales actions
Possible occasion:
•
Introduce an efficient fighter's mindset
•
Explanations using practical and memorable examples
•
How efficiency can be improved
•
From practice for practice - no theoretical concepts
•
Clear support as to how the learned can be implemented
•
Give food for thoughts what everyone can do better to achieve
a higher closing rate
•
Raise sales level to meet "Sales 4.0"
•
Sales meetings, kick-offs, special meetings, incentive, finance, ….
•
1-4 hours (depending on expectation of client)
© Harald Fesenbeckh, D-85635 Hoehenkirchen, 2020
Duration (has to be arranged):
Pricing considerations
In general:
For a requested presentation, the calculation is based on
•
My fee
•
Number of participants (<10, <20, <50, 50<)
•
Location
•
Travel costs
•
Working material provided (such as projectors, rooms, catering)
The offer is then communicated to the requester after checking all the necessary information and
seriousness (please do not misunderstand).
There is only a fixed price for public events, which will be announced at the time of publication.
Optional:
•
Coaching Sales Chiefs and/or Account Managers
•
Interims Management: 6-12 month in Account Management
The service profile will be defined and agreed in writing together beforehand. Then, after a more in-depth
interview, I would be happy to work out a proposal tailored to your situation.
€
© Harald Fesenbeckh, D-85635 Hoehenkirchen, 2020
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© Harald Fesenbeckh, D-85635 Hoehenkirchen, 2020
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© Harald Fesenbeckh, D-85635 Hoehenkirchen, 2020